{"id":25814,"date":"2024-01-24T18:30:31","date_gmt":"2024-01-24T17:30:31","guid":{"rendered":"https:\/\/pearlsmagazine.com\/webvieja\/eastman-x-reformation-eco-designed-wedding-dresses\/"},"modified":"2024-01-24T18:37:13","modified_gmt":"2024-01-24T17:37:13","slug":"eastman-x-reformation-eco-designed-wedding-dresses","status":"publish","type":"post","link":"https:\/\/pearlsmagazine.com\/webvieja\/en\/eastman-x-reformation-eco-designed-wedding-dresses\/","title":{"rendered":"Eastman x Reformation: eco-designed wedding dresses"},"content":{"rendered":"\n<p>In a collaboration between the American innovative materials company, <strong><a href=\"https:\/\/www.eastman.com\/en\/products\/brands\/naia\" target=\"_blank\" rel=\"noopener\" title=\"Eastman\">Eastman<\/a><\/strong>and sustainable fashion brand <strong><a href=\"https:\/\/www.thereformation.com\/new?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=PD+-+EU+-+Search+2.0+-+Brand+Terms+-+Exact&amp;utm_term=%5Breformstion%5D&amp;gad_source=1&amp;gclid=Cj0KCQiAh8OtBhCQARIsAIkWb68PDSqP9AlGX7gU_RuBb1Tb43Fc8WRgvSN8O3uDP9U5s6Aq5oF_Ia0aApEBEALw_wcB\" target=\"_blank\" rel=\"noopener\" title=\"Reformation\">Reformation<\/a><\/strong>the new collection of wedding dresses redefines eco-responsible elegance in fashion. Reformation has just unveiled <strong>three wedding dresses<\/strong> featuring Eastman&#8217;s innovative <em>Naia\u2122 Renew ES<\/em> yarn, characterized by its 60 percent certified recycled content and natural silk-like qualities.<\/p>\n\n<h2 class=\"wp-block-heading\">Goals : positive impact on the climate by 2025 and circularity by 2030<\/h2>\n\n<p>\u201c<em>Made from a blend of 40 percent certified recycled materials, 20 percent certified recycled cellulose and 40 percent sustainably sourced wood pulp, Naia\u2122 Renew ES yarn&#8217;s enhanced durability reduces waste pollution as well as reliance on virgin materials, resulting in a significantly reduced carbon footprint<\/em>&#8220;, Eastman explains in a release. &#8220;<em>Its luxurious attributes &#8211; elegant drape, silky softness and lustrous sheen &#8211; make it an ideal alternative to silk for the environmentally conscious bride<\/em>.&#8221;<\/p>\n\n<p> &#8220;<em>We chose this innovative type of yarn to reduce our dependence on virgin silk,&#8221;<\/em> emphasizes Carrie Freiman Parry, Reformation&#8217;s Director of Sustainability.<\/p>\n\n<p>Wedding dresses will be available for purchase from January 22 on the website <strong><a href=\"https:\/\/www.thereformation.com\/new?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=PD+-+EU+-+Search+2.0+-+Brand+Terms+-+Exact&amp;utm_term=%5Breformstion%5D&amp;gad_source=1&amp;gclid=Cj0KCQiAh8OtBhCQARIsAIkWb68PDSqP9AlGX7gU_RuBb1Tb43Fc8WRgvSN8O3uDP9U5s6Aq5oF_Ia0aApEBEALw_wcB\" target=\"_blank\" rel=\"noopener\" title=\"TheReformation.com\">TheReformation.com<\/a><\/strong> and in selected Reformation stores. <\/p>\n\n<p>Founded in 2009, Reformation is a brand known for its elegant, vintage-inspired designs that integrate sustainable practices into every aspect of its business. The American brand operates the first sustainable factory in Los Angeles, using eco-friendly materials and committed to transparency in its environmental impact. Certified Climate Neutral and carbon neutral since 2015, Reformation aims to have a positive impact on the climate by 2025 and a circular impact by 2030. <\/p>\n\n<p>Photo : Eastman x Reformation<\/p>\n\n<p><a href=\"https:\/\/pearlsmagazine.com\/webvieja\/en\" title=\"Read more about ethical fashion in our magazine\">Read more about ethical fashion in our magazine<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a collaboration between the American innovative materials company, Eastmanand sustainable fashion brand Reformationthe new collection of wedding dresses redefines eco-responsible elegance in fashion. Reformation has just unveiled three wedding dresses featuring Eastman&#8217;s innovative Naia\u2122 Renew ES yarn, characterized by [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":25807,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[916],"tags":[1122,1121,1119,911,925,946,912,956,1120,959,921],"class_list":["post-25814","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-revolution-en","tag-circularity","tag-climate","tag-eastman-en","tag-fashion","tag-featured","tag-innovation-en","tag-pearlsmagazine-en","tag-recycling","tag-reformation-en","tag-responsible-eco-fashion","tag-sustainable-fashion"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/posts\/25814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/comments?post=25814"}],"version-history":[{"count":3,"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/posts\/25814\/revisions"}],"predecessor-version":[{"id":25821,"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/posts\/25814\/revisions\/25821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/media\/25807"}],"wp:attachment":[{"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/media?parent=25814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/categories?post=25814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/en\/wp-json\/wp\/v2\/tags?post=25814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}