{"id":5753,"date":"2022-06-14T11:10:52","date_gmt":"2022-06-14T09:10:52","guid":{"rendered":"https:\/\/pearlsmagazine.com\/webvieja\/?p=5753"},"modified":"2022-06-14T11:14:02","modified_gmt":"2022-06-14T09:14:02","slug":"made-in-france-seme-lance-un-premier-jean-en-lin","status":"publish","type":"post","link":"https:\/\/pearlsmagazine.com\/webvieja\/made-in-france-seme-lance-un-premier-jean-en-lin\/","title":{"rendered":"Made in France : S\u00e8me lance un premier jean en lin"},"content":{"rendered":"\n<p> <\/p>\n\n\n\n<p>Le groupe <strong>Velcorex<\/strong>, dont la derni\u00e8re usine de velours fran\u00e7aise est toujours en activit\u00e9 depuis sa cr\u00e9ation en 1828, pr\u00e9sente sa nouvelle marque <strong>\u201cS\u00e8me\u201d<\/strong>. Elle vient de lancer un premier&nbsp;<strong>jean en lin 100% made in France<\/strong>, disponible en <strong>pr\u00e9commande sur Ulule jusqu\u2019au 13 juillet 2022.<\/strong><\/p>\n\n\n\n<p>\u201cC\u2019est la premi\u00e8re fois qu\u2019un jean en lin est r\u00e9alis\u00e9 en France dans son int\u00e9gralit\u00e9, de la graine \u00e0 la confection en passant par la filature qui n\u2019existait plus depuis plus de 20 ans en France\u201d, explique la marque.<\/p>\n\n\n\n<p>Gr\u00e2ce \u00e0 l\u2019usine&nbsp;<strong>Emanuel Lang<\/strong>, membre du groupe Velcorex qui a d\u2019ailleurs rapatri\u00e9 il y a deux ans une filature de lin en France, \u00e0 Hirsingue (68), cette innovation a pu voir le jour. \u201cUne \u00e9tape qui n\u2019\u00e9tait jusqu\u2019alors plus r\u00e9alisable en France, car toutes les filatures de lin avaient \u00e9t\u00e9 export\u00e9es \u00e0 l\u2019\u00e9tranger.\u201d<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/EMA-NUEL-LANG-VU-DU-CIEL-_-credits-Tristan-Vuano-1024x683-1.jpg\" rel=\"lightbox[5753]\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/EMA-NUEL-LANG-VU-DU-CIEL-_-credits-Tristan-Vuano-1024x683-1.jpg\" alt=\"\" class=\"wp-image-5755\" srcset=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/EMA-NUEL-LANG-VU-DU-CIEL-_-credits-Tristan-Vuano-1024x683-1.jpg 1024w, https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/EMA-NUEL-LANG-VU-DU-CIEL-_-credits-Tristan-Vuano-1024x683-1-300x200.jpg 300w, https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/EMA-NUEL-LANG-VU-DU-CIEL-_-credits-Tristan-Vuano-1024x683-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Usine Emanuel Lang, vue du ciel<\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Un proc\u00e9d\u00e9 plus \u00e9cologique<\/strong><\/h2>\n\n\n\n<p> <\/p>\n\n\n\n<p>L&#8217;un des avantages de ce jean? Cette technique <strong>n\u2019utilise pas d\u2019eau<\/strong>, elle est donc plus \u00e9cologique. En effet, la filature a la particularit\u00e9 d\u2019\u00eatre \u00ab au sec \u00bb : un proc\u00e9d\u00e9 tr\u00e8s rare dans l\u2019habillement, et unique au monde pour un denim.\u00a0<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Seme_jean-en-lin3.jpg\" rel=\"lightbox[5753]\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Seme_jean-en-lin3-1024x683.jpg\" alt=\"\" class=\"wp-image-5756\" srcset=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Seme_jean-en-lin3-1024x683.jpg 1024w, https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Seme_jean-en-lin3-300x200.jpg 300w, https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Seme_jean-en-lin3-768x512.jpg 768w, https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Seme_jean-en-lin3.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Jeans en lin S\u00e8me<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Le denim S\u00e8me en lin est doux au toucher et moins froissable. C\u2019est un produit local fabriqu\u00e9 dans un circuit court qui rassemble diff\u00e9rents savoir-faires centenaires fran\u00e7ais:&nbsp;la culture du lin chez&nbsp;<em><strong><a href=\"http:\/\/www.terredelin.com\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Terre de Lin\">Terre de Lin<\/a><\/strong><\/em>, fond\u00e9 en 1939, en Normandie; la filature et le tissage chez&nbsp;<em><strong><a href=\"http:\/\/Emanuel-lang.fr\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Emanuel Lang\">Emanuel Lang<\/a><\/strong><\/em>, fond\u00e9 en 1856, en Alsace; l\u2019ennoblissement et la teinture chez&nbsp;<em><strong><a href=\"http:\/\/www.velcorex.fr\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Velcorex\">Velcorex<\/a><\/strong><\/em>, fond\u00e9 en 1828, en Alsace; la confection et les finitions chez&nbsp;<em><strong><a href=\"http:\/\/kiplay.com\/fr\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Kiplay\">Kiplay<\/a><\/strong><\/em>, fond\u00e9 en 1921, en Normandie et le lavage chez&nbsp;<em><strong><a href=\"http:\/\/www.couleur-stone.fr\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Couleur Stone\">Couleur Stone<\/a><\/strong><\/em>, fond\u00e9 en 1990, en Sarthe.<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Agathe-Schmitt_Seme.jpg\" rel=\"lightbox[5753]\"><img loading=\"lazy\" decoding=\"async\" width=\"667\" height=\"1000\" src=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Agathe-Schmitt_Seme.jpg\" alt=\"\" class=\"wp-image-5754\" srcset=\"https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Agathe-Schmitt_Seme.jpg 667w, https:\/\/pearlsmagazine.com\/webvieja\/wp-content\/uploads\/2022\/06\/Agathe-Schmitt_Seme-200x300.jpg 200w\" sizes=\"auto, (max-width: 667px) 100vw, 667px\" \/><\/a><figcaption>Agathe Schmitt, Fondatrice de S\u00e8me<\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Agathe Schmitt \u00e0 la t\u00eate de S\u00e8me<\/strong><\/h2>\n\n\n\n<p>Le projet S\u00e8me est port\u00e9 par <strong>Agathe Schmitt<\/strong>, fille de l\u2019entrepreneur Pierre Schmitt, ayant permis la sauvegarde des usines Emanuel Lang et Velcorex. Depuis Colmar, elle orchestre la conception des pi\u00e8ces S\u00e8me, et pr\u00e9pare <strong>un e-shop pour septembre 2022,<\/strong> o\u00f9 elle proposera d\u2019autres produits 100% made in France, dans les mati\u00e8res d\u2019exception que fabriquent ces usines alsaciennes.<\/p>\n\n\n\n<p>Velcorex, concern\u00e9 par la pr\u00e9servation de l\u2019environnement, \u0153uvre pour r\u00e9duire au m\u00e1ximum ses \u00e9missions de CO<sub>2<\/sub>et recycler ses d\u00e9chets.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p> \u201cNous pr\u00eatons attention \u00e0 la tra\u00e7abilit\u00e9 de nos tissus et veillons \u00e0 ce que nos fournisseurs garantissent nos valeurs Humaines, sociales et environnementales. Nous traitons toutes les eaux usag\u00e9es, gr\u00e2ce \u00e0&nbsp;notre station d\u2019\u00e9puration int\u00e9gr\u00e9e. Valorisant des mati\u00e8res naturelles issues d\u2019une agriculture raisonn\u00e9e, nous d\u00e9veloppons des articles durables et qualitatifs pour r\u00e9duire l\u2019impact de la fast-fashion sur l\u2019environnement.\u201d<\/p><cite>Velcorex<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<p>Cr\u00e9dit photo Une: Nad\u00e8ge Petit<\/p>\n\n\n\n<p>https:\/\/es.ulule.com\/seme-france\/<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><a href=\"https:\/\/pearlsmagazine.com\/webvieja\/\" title=\"ACCUEIL\">Retrouvez l&#8217;actualit\u00e9 de la mode \u00e9thique dans notre magazine<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le groupe Velcorex, dont la derni\u00e8re usine de velours fran\u00e7aise est toujours en activit\u00e9 depuis sa cr\u00e9ation en 1828, pr\u00e9sente sa nouvelle marque \u201cS\u00e8me\u201d. Elle vient de lancer un premier&nbsp;jean en lin 100% made in France, disponible en pr\u00e9commande sur [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5758,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[197],"tags":[233,215,344,208,259,212,348],"class_list":["post-5753","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mother-earth","tag-a-la-une","tag-made-in-france","tag-mode","tag-mode-durable","tag-mode-eco-responsable","tag-mode-ethique","tag-pearlsmagazine"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/posts\/5753","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/comments?post=5753"}],"version-history":[{"count":4,"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/posts\/5753\/revisions"}],"predecessor-version":[{"id":5762,"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/posts\/5753\/revisions\/5762"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/media\/5758"}],"wp:attachment":[{"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/media?parent=5753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/categories?post=5753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pearlsmagazine.com\/webvieja\/wp-json\/wp\/v2\/tags?post=5753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}